Marie-Laure Rigal-Raffard named fashion marketing and communications director at Aigle

By

Sarah Ahssen

Published
March 14, 2016

It’s official: Marie-Laure Rigal-Raffard is joining Aigle in the role of fashion marketing and communications director. 

Taking the place of Laure Arnold, her mission will be to refocus the French brand owned by the Swiss Maus group to its European roots and to improve its marketing actions in Asia. She will also be directly responsible for the product marketing and studio teams, and the communications and operations marketing team.

Marie-Laure Rigal-Raffard was most recently Vice-President of Marketing, Merchandising and Digital Properties at Christofle. She was also group leader of Lanvin ready-to-wear and manager of the men’s collections at Louis Vuitton. In 2004, she joined Lacoste as product marketing coordinator and helped ensure the global direction of product marketing for five years.